Things We’re Diggin’: KAWS x MTV VMAs

kawsxmtv

The 2013 MTV Video Music Awards are coming to Brooklyn, and the borough’s most influential artist is helping them feel right at home.

Internationally famous artist and provocateur KAWS has redesigned the VMAs’ Moonman award, giving the silver spaceman his first facelift in 30 years. And for a guy who’s reinterpreted everything from Mickey Mouse to the Michelin Man, not to mention worked with top brands like Nike and Marc Jacobs, taking on the Moonman was an opportunity he couldn’t pass up.

“It’s such a strong, iconic thing. Everyone sees the Moonman and knows right off the bat what it is,” KAWS told MTV News. “When I was first invited to do the project, I knew that I didn’t want to create something new entirely, I wanted [to do] something you see that’s immediately KAWS and immediately Moonman; people just get it.”